But...perhaps the 60's...large music festivals, the idea grew that really good musicians, great experiences had to happen on a large scale. The changes in the economy are forcing many artists to rediscover the roots to how creatives in the past went about efforts to perform and become known. Here is a pretty good article on this growing trend-
http://www.concertsinyourhome.com/blog/archives/275
A myspace forum where this trend has been presented and discussed further-
http://forums.myspace.com/t/4447892.aspx?fuseaction=forums.viewthread
Another excellent article on the rising popularity of house concerts-
http://www.helium.com/items/1451709-what-is-a-house-concert
I have to tell you...when I was out in New York, I found out...that had I arrived the evening before I would have been treated to an evening at a house concert where Levon Helm and Howard Johnson were playing. (Ask me about Howard sometime...as we are related!). Well...turns out Eric Clapton showed up incognito and then just sat in and played. People paid about $100 each to attend, and were surprised and treated to this laid back unforgettable event. FWIW...I wouldn't have had to pay anything...dang!
Well...we certainly can learn and cultivate these unique events where those finding themselves fortunate to attend are willing to pay a bit more for the intimate and uniquely personal setting. Not just for music...but for our art as well.
Here are a few articles on the same growing trend for visual artists-
as posted by the New York Times-
http://www.nytimes.com/2009/
the trend demonstrated in Harlem...an annual event-
http://www.hoast.org/events.htm
A history of Artist "Open" Houses...trends, and links from Wiki'pedia-
http://en.wikipedia.org/wiki/Artists_Open_House
So...bottom line...we are on the right track building on a time honored idea actually!